Design Dock

A strategic planning project focused on aligning the product roadmap with real business impact.

A strategic planning project focused on aligning the product roadmap with real business impact.

Service :

Strategy

Client :

Wnner Sttifen

Duration :

3 Month

Service :

Strategy

Client :

Wnner Sttifen

Duration :

3 Month

Design Dock
Design Dock
Design Dock

Challange

Challange

Challange

The team had plenty of ideas but no prioritization framework. As a result, resources were scattered, features were being revisited multiple times, and progress felt slow. Without clear criteria for decision-making, the roadmap kept changing, causing confusion and misalignment.

Process Image
Process Image
Process Image

Solution

Solution

Solution

I conducted stakeholder interviews, analyzed user needs, and mapped opportunities against impact and effort. This produced a set of design principles and decision filters that teams could apply consistently. A focused 3-month roadmap was also created, outlining key milestones, responsibilities, and success metrics.

Outcome Image
Outcome Image
Outcome Image

Conclusion

Conclusion

Conclusion

The new framework reduced uncertainty and improved execution speed. Teams now share a common understanding of priorities and know how to evaluate new ideas without disrupting the roadmap. Design Dock gained direction, alignment, and the ability to move faster with confidence.

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